viernes, marzo 16, 2007

Don't buy there. It's too expensive!

Click on image to enlarge it!
I found this shoe shop called "Los guerrilleros" (maybe it would be in english "The little warriors" LOL) near Chueca district. And you can read in the neon light: "Don't buy here, it's very expensive" I think it's something you don't expect to read in an ad, but the truth is that this shop isn't expensive at all... so it's a game to catch your attention, and they do it well, don't you think?

Encontré esta zapatería llamada "Los Guerrilleros" cerca del barrio de Chueca. Y en el cartel se puede leer algo que no esperas encontrar en la entrada de una tienda "No compre aquí, vendemos muy caro". El caso es que no es una tienda nada cara, simplemente es un juego llamativo para captar tu atención. Y creo que lo hacen muy bien ¿qué opinaís?

Listening to Fito y fitipaldis Donde todo empieza

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20 people want to say about...

At 16/3/07 12:21, Blogger Piika said...

I love their name - little warriors! There's a few baseball players from South America who play in the United States with similar names - a very famous one is Vladimir Guerrero.

 
At 16/3/07 13:43, Blogger Nathalie said...

Absolutely amazing!!!
No compre aqui, vendemos muy caro!
Would that make the 'in' people want to buy there, just to show off their very expensive stuff ?

 
At 16/3/07 14:20, Blogger Jazzy said...

how interesting, i'm sucker for shoes, especially if they're funky.

 
At 16/3/07 14:28, Blogger Kerry-Anne said...

Interesting marketing tactic indeed...

 
At 16/3/07 15:30, Blogger Oya said...

Ha, interesting ! But, seems like it works. If I would see a sign like that, I would definetley digg in to see the "high" prices...

 
At 16/3/07 16:47, Blogger M.Benaut said...

What a fun name for a shop.
The little warriors in Adelaide also send you best wishes for a relaxing, happy weekend too.

 
At 16/3/07 18:33, Blogger alice said...

I have never seen such an advertizing!

 
At 16/3/07 18:59, Blogger Ioanna said...

It's absolutely clever, I think! It catch the eye immediately. I've never seen something like this before.

 
At 16/3/07 19:10, Blogger isabella said...

It's new to me too, but oh-so-clever...I would definitely check out their claim ;-)
What do they sell, by the way?

 
At 16/3/07 22:12, Blogger zannnie said...

ohh..we saw something similar in Rome too;) it says 'expensive!' as a signage...on the way to the Spanish Steps......:) but i didn't check it (i'm not a shopping person:p

thanks for popping by and thanks forthe note about the men at work theme day post and video:)

 
At 17/3/07 03:16, Blogger Annie said...

That's one of the cleverest of marketing techniques!

 
At 17/3/07 04:15, Blogger Monica said...

That's bold! Very original advertisement. Do they sell nice shoes there?

 
At 17/3/07 06:52, Blogger photowannabe said...

I hope the negative advertising doesn't have a reverse effect. Rather funny though.

 
At 17/3/07 08:33, Blogger Ming_the_Merciless said...

What a smart gimmick! I'm sure people smile when they read that.

 
At 17/3/07 10:26, Blogger GMG said...

Great marketing! It attracts people's natural curiosity. I should find something similar for my blogs... lol! :))
BTW, thks for dropping by and commenting
Gil

 
At 17/3/07 11:48, Blogger Dsole said...

hahaha, you're welcome Gil ;)

Monica, I think they're quite normal shoes... and the prices are pretty good!

Vladimir Guerrero? Never heard about him, but it's a cool name!

 
At 17/3/07 16:42, Blogger angela said...

I'd go in just to check out the prices...clever marketing.
Angela

 
At 18/3/07 07:14, Blogger Carraol said...

A very clever idea, sure there are good prices. The expensive ones do exactly the contrary.

 
At 21/3/07 20:19, Blogger Joan González said...

Tienda Friki...

salut

joan

 
At 8/6/08 11:53, Anonymous Madrileño said...

For sure they're having success. This shoe shop chain and its slogan have existed at least for 30 years.

 

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